Offering prospects and customers free edible promotional products is a cost-effective way to entice them to take an action, such as signing up for a newsletter, leaving an online review, referring a friend, or interacting with your business Facebook Page. Sweet treats also make great ‘just because’ gifts to surprise new clients, reward old ones for repeat business, and recognise staff performance.
Here are 15 unique and edible promotional products guaranteed to help sweeten a deal, increase client retention and encourage customers to engage with your business:
1. Mini Cookies
These bitesized choc chip mini cookies come with a custom printed sticker featuring up to four brand colours and they’re individually wrapped in a clear cello bag for hygienic distribution.
They’re perfect for displaying on the front office counter as complimentary welcome treats, leaving behind after a professional service, and including with delivery orders. View specifications here.
2. Fortune Cookies
These vanilla fortune cookies personalised with custom messages are great ice breakers for creating an interactive atmosphere. Whether it’s leaving them on seats at a seminar, or distributing them at the start of staff meetings, these fortune cookies are a fun, light-hearted way to get everyone in the mood for talking and sharing.
Dipped in chocolate and decorated with sprinkles, their edible branding won’t last long, but you can be guaranteed you’ve left a tasty impression. View specifications here.
3. Sweet Savoury Biscuits
Ideal for car dealerships, medical practices and businesses offering tea and coffee facilities, these sweet and savoury biscuits with custom logo print offer a novel treat for clients to enjoy while waiting for their appointment and browsing your marketing materials. View specifications here.
4. Chocolate Poker Chips
Sometimes in life you’ve gotta take risks, but investing in these colourful foil wrapped chocolate poker chips is no gamble, because we know how much customers love them!
Ideal for casino/Vegas-themed celebrations and awards nights, or even unique wedding favours, these edible chocolate chips are a memorable addition to any party. View specifications here.
5. Chocolate Playing Cards
These paper wrapped chocolate playing cards come with a branded sticker adhered to the back and can be used at seminars or educational events to help people create groups with other cards in their suit. They also make novel business cards for distributing to people at networking events. View specifications here.
6. Chocolate Gold Bullions
You don’t have to be a bank to hand out chocolate gold bullions; everyone is in the business of making money! If your company offers services aimed at increasing your clients’ profits (whether it’s financial planning, marketing, risk analysis or business coaching) presenting customers with a chocolate gold bullion can symbolise a mutually prosperous new contract or campaign.
They’re also great for in-house staff incentives to reach sales KPIs and make for a novel business card at networking events, with a branded logo or business details adhere to the back. View specifications here.
7. Chocolate Rocks
You might not be an excavator or a geologist, but these chocolate rock confectionery bags are an acceptably cliche way of telling clients, “You rock! Thanks for your business.” It’s best to avoid sending these individually wrapped chocolate packets in the mail in case of melting, though they’re ideal for expos, gift bags, school fundraising events, foyers and over-the-counter transactions. View specifications here.
8. Hot Chocolate Spoons
Ideal for staff incentives, fundraising events and expo gift bags, these chocolate stirring spoons dissolve in a glass of warm milk to create a delectable hot drink with either milk choc, dark choc or white Belgian chocolate.
The customisable printed swing-tag allows businesses to add their own personal marketing messages and call to actions. View specifications here.
9. Baby Bottle
The perfect promotional gift for a baby business, midwifery hospital suites, newborn photographers and the rising number of mumpreneurs, these choc bean filled baby bottles are powerful and long-lasting branding tools.
Choose from a selection of black, white, blue, green, red, yellow, orange, purple and pink choc beans to complement a custom-branded sticker with your personalised marketing message and contact details. View specifications here.
10. Choc Bean Pill Jar
You don’t have to be a doctor to prescribe a jar of happiness! Surprise clients with 120 grams of palatable joy, customised with your own marketing message on a branded sticker.
Choose from any mix of black, blue, green, red, yellow, orange, purple and pink choc beans and watch people’s eyes light up when they discover what’s really inside. View specifications here.
11. Giant Freckles
Nothing shows people you’re in the business of keeping customers happy quite like a giant chocolate freckle! Perfect for gift bags, expo freebies and fundraisers, these colourful chocolate treats are available in milk, dark or white Belgian chocolate and come with a customisable printed sticker.
Iconically Australian, Hundreds & Thousands are responsible for so many happy childhood memories (think butter-lathered white fairy bread), making giant chocolate freckles a hit at any Aussie event. View specifications here.
12. Apothecary Jar
A reusable branded apothecary jar means your logo will be in front of customers long after the delicious choc beans inside have been devoured. Choose from any mix of black, white, blue, green, red, purple, yellow, orange and pink choc beans to match your brand colours and create a customised branded sticker with your logo and contact details.
These jars make for a great referral incentive for existing customers to refer their friends, or as a post-service surprise to remind clients why they continue to choose your business… Because going above and beyond is what you’re all about! View specifications here.
13. Mixed Choc Window Pillow Box
No clever marketing angles required with these pillow boxes – just delicious chocolate gems suitable for any business needing a quality, bulk-ordered and cost-effective promotional product to help build brand awareness.
Great for gift bags, encouraging people to complete surveys, or visit your stand at an expo. View specifications here.
14. Chocolate Footballs
If your customers are susceptible to footy-fever, they’ll go mad for these 3D hollow chocolate footballs with branded edible image/logo. They’re available in milk or white chocolate and come in a clear cello bag for easy distribution.
At 80mm x 40mm they’re not quite life-sized, but they’re the perfect edible promotional gift for footy-loving clients and prospects. View more specifications here.
15. Chocolate Box
Do you actively promote a referral campaign? If not, why not? It’s a simple traditional marketing technique that can produce serious results, without requiring a serious marketing budget.
These 2-piece paper branded chocolate boxes are great for thanking clients who send you referral business. The box comes with 1 printed chocolate (coconut ganache filled) and 1 flavoured truffle (champagne or rum filled), or two truffles if preferred.
A printed sticker adhered to the front of the box can also include a thank you note or other marketing message to encourage people to refer more customers. View specifications here.
Edible Promotional Products: Start With a Strategy
Getting the most value for money when it comes to edible promotional products means starting with a strategy; it’s so much more than just ordering and distributing some fancy branded chocolates!
The team at Promotional Centre are passionate about helping businesses like yours brainstorm strategy and can help guide the creative conversations that need to happen before deciding on a product.
Get in touch and let’s have a chat about your campaign goals to create a strategy then helps your business get the most value for money when investing in edible promotional products.